Books on Advertising & Marketing
The Small Business Guide
to Increasing Your Sales Using eBay™
Easy Ways to Expand into Domestic
and Foreign Markets
By: Learn2succeed.com Incorporated
Established Small Businesses Can Use eBay to
Their Sales Into Domestic & Foreign Markets
in non-technical language, this book will help every small business person make
effective use of eBay to increase their sales to domestic and foreign markets.
on eBay is probably one of the easiest ways to test new products and sell-off
excess inventory or end-of-line goods, yet many businesspeople do not know how
to go about it. This book will provide them with the basic knowledge to get
started with a very small investment.
book will show readers how to conduct their own research, determine their
offering prices, list their products and how to create great images. It shows
them how to get paid and how to deliver products both domestically and
internationally. It covers profit margins and talks about how much money their
businesses can reasonably be expected to make.
will learn about consignment selling and selling wholesale lots.
book discusses the importance of the "About Me" page.
It also shows what is involved in starting an eBay store.
shows readers how to provide excellent customer service. It discusses the importance of positive customer feedback.
It offers suggestions on resolving disputes with buyers.
discusses the concept of multi-channel marketing. It cautions readers about
potential conflicts that may arise and offers suggestions on how to tackle them.
this book lays out the planning process to expand sales by using eBay and other
channels. It discusses ways to integrate online activities with an existing
marketing using eBay is a great way to expand an already established small
business. This book provides readers with all the information they need to get
started and concludes by letting them know where to obtain further information
1 - An eBay Primer: What Can You Sell
2 - An eBay Primer: How Auctions Work
3 - The Role of eBay in the Product Cycle
4 - How to Do Your Own Research
5 - Deciding on the Offering Price
6 - Presenting Your Product:
7 - Software to help You Edit Scanned Images and Photos
8 - Getting Paid
9 - How to Deliver Your Products
10 - Your "About Me" Page
11 - Your eBay Store
12 - How to Keep Your Customers Happy and Get Repeat Business
13 - Software to Help You Manage Your eBay Business
14 - eBay Trading Assistants and Trading Posts
15 - Integrating eBay Into Your Existing Business
16 - Your eBay Business Plan
17 - Getting Help and Learning More About eBay
The Small Business Guide to Increasing Your Sales Using eBay: Easy Ways to Expand into Domestic and Foreign Markets by: Learn2succeed.com Incorporated: softcover; 138 pages; ISBN: 978-1-55270-251-2; published in 2007; Canadian: $24.95.
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